In 2005, American Honda Motor Co., Inc., and the Disneyland^® Resort entered into a multi-year business alliance that provides sponsorship of Disneyland^® Park's nightly fireworks show and the Resort's annual Grad Nite celebrations.

The alliance provides Honda with opportunities to share cutting-edge technologies, like ASIMO, with Disneyland^® Resort guests and to work together to discover new business, marketing and promotional opportunities in all areas of our respective businesses.

Honda provides daily demonstrations of its humanoid robot, ASIMO at the Innoventions attraction in Disneyland^® Park.

Disneyland^® Park guests can experience Honda's advanced humanoid robot ASIMO at a 15-minute live show.

Additionally, Honda is designated the "official" product of the Disneyland^® Resort in each of the company's existing product categories — automobiles, motorcycles and select power equipment.