"Follow Your Dreams," American Honda's 2013 entry in the 124th Rose Parade®, was the lead float in the colorful Pasadena proceedings on New Year's Day. The float's design captured the theme of the Rose Parade—"Oh, the Places You'll Go!™"—through its imaginative depiction of innovative Honda technologies and Dr. Seuss-inspired features. The Honda float featured a 16-foot-high working slide, symbolic of the journey where dreams take you. This marked the 52nd year Honda has collaborated with the Tournament of Roses® and its third parade as presenting sponsor, bringing family entertainment to a worldwide audience and enhancing the Southern California communities where we work and live.

This year's float also included three world-champion athletes whose sporting achievements epitomized Honda's "Follow Your Dreams" motif: U.S. sprinter Carmelita Jeter, and from the 2012 "Fierce Five" women's gymnastics team, McKayla Maroney and Kyla Ross.

The all-new 2013 Honda Accord Sedan was the parade's official pace car, and the all-new 2013 Honda Accord Coupe served as the sound car. For the third straight year, Honda's entry was propelled by a specially configured, low-emission hybrid engine to help the float function more efficiently and reduce its carbon footprint.

Watch the video to see how the 2013 float came to life.

For a look at previous Honda floats, check out the archive of innovative Honda entries from recent years.


The all-new 2013 Honda Accord Sedan sets the pace for the Rose Parade® on New Year's Day.

Honda's entry, "Follow Your Dreams," dazzles onlookers as the lead float at the 124th Rose Parade.

World champion gymnast McKayla Maroney enjoys the 16-foot-high slide on the Honda float.

McKayla Maroney and Kyla Ross wave to excited fans along the streets of Pasadena.

World-champion athletes Kyla Ross, McKayla Maroney and Carmelita Jeter remind everyone how far your dreams can take you.

The float design represents Honda innovation in whimsical Dr. Seuss fashion, capturing the theme of the 124th Rose Parade: "Oh, the Places You'll Go!™"

 


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2013 Rose Parade Float
 
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